Savi Forex

Bydigirank

Company Overview

Savi Forex is a leading entity in the currency exchange industry, renowned for its commitment to providing reliable and efficient foreign exchange services. Established with a vision to simplify the currency exchange process, Savi Forex has built a reputation for excellence and trustworthiness.

Challenges

  • It is sustaining growth in a competitive local currency exchange market.
  • Converting online traffic into loyal, repeat customers.

Objectives

  • Enhancing the effectiveness of Google Ads campaigns.
  • Refining local SEO strategies.
  • Increase the conversion rate of online inquiries into transactions by 100%
  • Implementing better customer interaction strategies.
  • Leverage Google My Business insights to:
  • Implement customer feedback.
  • Improve service offerings.

SWOT

Strengths

Savi Forex benefits from a strategic
Bangalore location, offering diverse
services and strong customer loyalty
due to its established reputation and
personalized service.

Weaknesses

The company faces challenges from
limited market share, reliance on
physical locations, and the
complexities of regulatory
compliance.

Opportunities

Digital expansion, strategic partnerships, and service diversification can help Savi Forex
reach more customers and tap into
niche markets like students and NRIs.

Threats

Intense competition, economic
volatility, regulatory changes, and
cybersecurity risks pose significant
challenges to Savi Forexs stability
and growth.

Outcome Results

Google My Business Growth:

Over the last 1 year, Savi Forex has demonstrated substantial growth on Google My Business. Key metrics include:

  • Interactions: Increased by 1200%, reflecting higher visibility in local searches.
  • Calls: Increased to 300 Calls Per Month, indicating improved local SEO performance and greater user interest.

Google Ads Performance:

In the last 1 year, Savi Forex’s Google Ads campaign has shown impressive results:

  • Clicks: Increased by More than 50%, signaling More Conversions
  • CPC: Cost per click Reduced to Rs.2

Conclusion

The combination of optimized Google My Business and targeted Google Ads has significantly boosted Savi Forex’s local visibility and customer engagement, underscoring the effectiveness of these digital marketing strategies.